CRM Shouldn’t Stand for ‘Crisis Response Management’, Part Two
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Author: Nathan Renner
Enterprise Architecture (EA) helps business leaders and stakeholders make better decisions. A well-crafted and maintained EA provides accurate and timely information regarding the processes, systems, and technologies currently in place along with those needed to achieve an enterprise’s strategic goals and objectives.
Modern businesses are transforming and adapting in more ways and at a more rapid pace than ever before. Reaching new customers, improving customer experience, or launching a new product can require fundamental changes to how an organization operates. Optimizing internal processes to improve efficiency or safety likewise impacts systems, processes, and technologies. Regardless of the specific transformation, these efforts all begin with initiatives that change the organization in some respect.
While numerous resources exist that offer guidance in the development and execution of critical transformation initiatives, less guidance is available on the information that enables stakeholders to make the most informed decisions possible. The most successful initiatives begin with asking fundamental questions like these:
The deliverables of an effective enterprise architecture are a bridge that connects decision-makers with the information and understanding they need to guide effective digital changes and enhancements.
These artifacts represent the most basic core of a pragmatic approach to Enterprise Architecture. They provide key information to stakeholders at all levels within the organization. While some of the artifacts are likely already being used in your organization, understanding the context of where they fit within the EA and how they relate to each other allows everyone to better understand the “how’s and why’s” of the complex map of strategies, initiatives and projects. That’s the very essence of what enterprise architecture is all about.